§ 24. Advertising  


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  • The Company shall limit advertising to one-third (1/3) of the area of the vertical surface of the shelter and all such advertising must be displayed on one (1) or both sides of a single panel of the shelter, which panel shall not be larger than four (4) feet by six (6) feet in dimension. The Company shall not permit obscene, immoral or indecent advertising. The company shall not display advertising for the election campaigns of candidates for the offices of Minneapolis mayor or council member, but may, in its discretion, display other political advertisements. The Company shall not allow more than thirty (30) percent of the Company's combined total advertising space on all shelters in the City to pertain to tobacco or alcoholic beverage products at any time. The Company shall not place any alcoholic beverage advertising within five hundred (500) feet of any church, school or playground. The Company, in accepting this franchise, agrees to remove any advertising which the Council determines to be inappropriate to the particular location or surroundings of the shelter or inappropriate as a use of the public street right-of-way. The Company shall provide equal access to all advertisers at reasonable rates. The Company shall, upon notice, remove any advertisement of a private company or a commercial product or service that has been placed or displayed on a shelter on the same street and within one (1) city block of any property owned or leased by a company which is in competition with, or which, as its principal and primary business, markets a product or service which is in competition with the company, product or service which is advertised.

    Advertising may be placed on shelters only in accordance with the Minneapolis Zoning Ordinance. (2010-Or-043, § 1, 4-16-10)